5 reasons every business should have a logo

A logo is an important aspect while building a brand identity. A well-designed logo aligned with the company’s vision, missions and goal can boost your brand’s value and popularity.

I mean, just look at how people recognize Amazon, Nike, and Mcdonald’s. According to a report, 93% of people immediately recognize Coca-Cola just by looking at its logo.

So if you think a well-defined logo can’t do wonders for your business, take a look at these reasons and you will change your mind.

Read on!

1. Creates a strong first impression

Your logo is your first introduction to your customers. As boring as it may seem, getting it right the first time is essential to create a strong impact on a customer’s mind.

Design it well to garner audiences’ interest in your company and the products/services it offers. And if you fail to do so, your business may just tank down.

(we’re kidding- maybe, maybe not?)

2. Make it memorable

Depending on what your company is about, create a logo relevant to the audience. Make it memorable by adding funny punchlines(if suitable for the business), a unique quote or an exciting colour palette.

And when you successfully create one such logo, people may forget your brand name(no offence, it’s human nature) but they will recognise your logo with your brand’s memories.

3. Logo creates brand loyalty

Your logo will become more noticeable as your brand grows. And as it becomes more visible to a wide range of audiences, it creates a sign of familiarity and trust with them.

Build the client’s trust with a well-defined and relevant logo, because once they like you, they will seek your brand over and over again.

4. It shows you are a professional

Creating a professional-looking yet connecting logo can definitely aid your business growth.

The professionalism in your logo shows you are a brand worthy of its audience’s trust. Convert your audience into your long term clients with a correct logo.

5. Competitive edge

Another important advantage of having a unique and professional logo is that it sets you apart from the competitors. By creating a distinct and noticeable logo, generate the curiosity among the people to convert them into your customers.

These are some of the reasons your business should have a LOGO. Logo contributes significantly to your brand’s trustworthiness, reliability and professionalism.

And, if you don’t have a logo, you might be missing out on some great business opportunities. So, go get a logo!

Our team at O Commercio is perfectly capable of carving immaculately designed logos, aligning them with the brand’s vision and goals.

If you are looking to make a statement in the market, get in touch with us for branding and marketing solutions! Our branding doors are always open for you!